Build Quality Links
The
criteria required by search engines changes regularly, so it is
important to keep up with the most important changes that may
affect your website ranking. The great thing about using Global
7 website building program is that the program itself is
updated on a regular basis to work with search engines. This
still may require some input from you to keep high rankings.
One of the most important aspects of your website is to build
quality links. This is valued by googles page rank system and
will help increase your ranking. This is how you go about
obtaining quality links:
- Search for related websites, but not your direct
competition, using Google toolbar (see
resources)
- Pick out all websites with a page rank of 3
and above
- Copy and paste the following information into a
database such as access or even on a word document:
Webmaster name, Company Name, Website, Email, Telephone
No.
- Once you have build a reasonable list, email the
webmaster pointing out why your website is related, and
so why it would be a great idea for them to link to
your website.
- Once you receive a negative response you can then
ask for a reciprocal link (you link to them too) or
telephone to try a little harder with the personal
touch.
- Although time consuming, every link is a step
forward and you should expect a low response
rate.
- Do not be tempted to link to websites with a low
page rank. This is business and you have to be
determined to get quality links coming to your site,
but giving away as little as possible.
- Fill out your list regularly until you achieve your
100 links, then you can leave this area of SEO and
concentrate on other areas, but reviewing, improving
and editing links every 3-6 months.
Building quality, targeted links
to your website will prove to be a very important factor in
improving your search engine rankings
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